Volkswagen wants to reach the figure of 800,000 electric cars manufactured in a single year, as part of its goal that the ID. represent 50% of all its production in 2030. With this boost, the German manufacturer will become the second largest manufacturer of electric cars in the world, only surpassed by Tesla, its great rival, which last year achieved a figure of 930,000 vehicles, very close to the long-awaited million units.
Statements to the agency Reuters of the head of sales of Volkswagen, Hildegard Wortmann, confirm the bitter struggle that the Germans have to catch up with the Californian manufacturer. Beyond 2022, a year later, they will be 1.3 million electric cars produced in a yearone more step to reach the goal set for 2030 for half of its production to be 100% electric cars.
If Volkswagen manages to reach that goal of 800,000 electric cars in 2022, it will rank as the second largest electric car manufacturer. behind Tesla. Last year, the Americans made 930,422 units and made 936,172 deliveries. In its earnings report for the first quarter of 2022, it confirmed that in the first three months of the year it had manufactured more than 305,000 vehicles and delivered more than 310,000 units. According to its CEO, Elon Musk, “it is likely” that Tesla will produce this year about 1.5 million electric cars.
A few days ago, the CEO of the Volkswagen Group, Herbert Diess, stated that his intention is that in 2025, among all the brands that make up the German consortium, they manufacture more electric cars than Tesla. Although he also admitted that the evolution of the sales figures suggests that it will be a very tough rival to beat. “It’s going to be a close race, but we’re not giving up,” Diess said. “I have to say that we didn’t expect our main American competitor to be so quick and well prepared.”
Diess trusts that the offer of its brands with a high sales volume and the variety of products they offer is enough to overtake Tesla. In its bid to become the world’s largest electric vehicle manufacturer, Volkswagen has recently committed to investing $7.1 billion to produce electric vehicles in North America and expand its offer in the US, Canada and Mexico so that by 2030 its customers can access 25 new electric vehicles.
Volkswagen numbers as a brand
In 2017, Volkswagen announced its electric strategy with the transformation of its product and its plants, based on the new MEB platform on which the entire range and its technology is developed. The goal is that by 2030, 70% of its sales are from electrified cars (and half 100% electric). For this, it has committed 18,000 million euros for the entire transformation, of which 14,000 million are for the electrical offensive, another 1,000 million are for hybridization and the remaining 3,000 million for software development and digitization. The Volkswagen Group announced an investment of 89,000 million euros, 34,000 million in electrification.
The result is a 96.5% increase in sales in 2021 by Volkswagen, being the second best-selling brand with the ID.3 and the ID.4 in the top 5 sales. At the group level, the numbers are repeated with 452,900 vehicles sold, of which 263,200 are of the Volkswagen brand. The group is positioned as the leader in the European market, in the top 2 in the United States and quadruples its sales in China. In the first quarter of 2022, Volkswagen has sold 53,400 units, which represents an increase of 73.7% and the group in general has registered 99,100 vehicles, 65.2% of the total.